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BD™ Kaleidoscope program offers 200 new products that support multicolor flow cytometry
Contact: Jeff Ezell BD Public Relations (201) 847-5533 Email: jeff_ezell@bd.com San Jose, CA (August 12, 2009) -- BD Biosciences, a segment of BD (Becton, Dickinson and Company), announced today the launch of the BD™ Kaleidoscope reagent and dye expansion program – marked by the initial release of nearly 200 new fluorochrome-conjugated antibodies for flow cytometry to help meet today’s life science research needs. “Multicolor flow cytometry empowers researchers who are conducting complex experiments to analyze multiple parameters simultaneously, enhancing discovery and problem solving by providing them with a wealth of information in a single experiment,” said Jay Glasscock, President, Cell Analysis, BD Biosciences. “These 200 new products from the BD Kaleidoscope program represent simply the beginning of our significant portfolio expansion designed to support the growing base of applications that can benefit from this powerful technology.” The BD Kaleidoscope portfolio offers these new fluorochrome-conjugated antibodies in a full range of colors, making it easier to construct multicolor cocktails to obtain fluorescently separated cell populations more efficiently. In addition, researchers can choose from a wide range of sizes, such as the new 50 test/50 mg size to reduce the cost of initial panel design and testing. The new BD reagents, like others in the BD Biosciences portfolio, are optimized for use with BD flow cytometry systems. Information about the BD Kaleidoscope reagent and dye expansion program can be found on the new and improved web site – www.bdbiosciences.com. Based on customer feedback, the new site provides more user-friendly navigation and searching capabilities. Other enhancements include the new BD Cell Pathways tool, powered by Ingenuity systems, which allows researchers to explore pathways, find relevant information and optimize experiments. For more information about the BD Kaleidoscope reagent and dye expansion program and all of BD Biosciences’ offerings, please visit http://www.bdbiosciences.com/colors.
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